The latest market research show that Android smartphones rule the world
Android made it up to 79% of the entire smartphone unit shipments on global scale
There’s no surprise that one of the hottest debates amongst users of mobile devices is focusing on which operating system is the best- Google Android or Apple iOS. Fans of any of those can be very passionate about the platform they prefer, but in the end the market research based on OS usage shows that the odds are in Android’s favour. According to the latest figures provided by a market intelligence firm, it appears that smartphones running Android dominate the market on a global scale and the platform keeps on growing its influence.
The latest data for the mobile market reveals that Android clearly takes the top spot in the mobile devices operating system market share. In fact, in 2012, devices running Android made it up to 69% of the entire smartphone unit shipments on global scale and the percentage increases to the impressive 79% for 2013. If we compare this to the 49.2% for 2011, we clearly see a substantial rise. On the other side of the ring, the iOS platform share falls to 15.2% last year in comparison to the 19% market share in 2012. Although Apple iPhone’s are incredibly popular especially in the US, it seems that it’s not the case in other regions. Of course, we can’t fail to mention that unlike the iPhones to be the only smartphones running iOS, there’s a huge variety of all kinds of devices adopting the Android platform so there’s not surprise here. The results are undisputable and Android devices are the most popular on a global scale, quickly gathering even more popularity.
As for the other popular operating systems, BlackBerry also seems to fall in terms of market share as BlackBerry 10 fails to rejuvenate its position as we might have hoped. In fact, the platform market share went down from 10.3% in 2011 to 4.5% in 2012 and kept on dropping to 1.9% in 2013. Things aren’t that optimistic to Windows Phone as well. From 1.8% in 2011 the market share of Microsoft’s mobile operating system slightly rises up to 2.4% in 2012 and to 3.3% in 2013.
Source: IDC
