Samsung is offering unique customized devices for the big companies
Samsung is approaching international companies to offer them customized smartphones
Samsung is working on strengthening its relationships with the business. The company is planning to introduce custom made smartphones especially designed for big firms. Some of the targeted corporations include Pepsi, UPS, and Coca-Cola etc. Both, the corporations and Samsung will benefit from such cooperation. The unique devices will feature customized software and hardware. They will be designed to fit the needs of the certain companies.
Samsung will have different approaches for the business and for the customers. The main goal is one – to outrun clients’ expectations. The new strategy of Samsung aims to expand its services amongst the corporate markets.
According to Samsung officials “We are actively approaching companies which have big distribution channels like FedEX, UPS, Pepsi and Coca-Cola. Simply put, delivery systems in those companies could be effectively controlled by our customized devices.”
How will Samsung provide its new strategy? This will remain a mystery, at least for now. Perhaps the customized smartphones will boast different hardware and software for the certain company. Each unique handset will assure the best convenience for users. The phones will feature basic and unique capabilities that employees need for their work in the company. For example, the software will enable network partners and delivery companies to check out schedules and inventories.
The biggest ambitious of Samsung are to become the leader in providing smartphones for the corporate market. The company recently released the Knox security solution. Samsung also shares its ambitions to increase its influence on the tablets’ arena.
“That’s why Samsung is spending more efforts on developing smartphones for corporate clients. And we are seeking partnerships with global players, such as FedEX, Pepsi and Coca-Cola to raise our leverage in the lucrative B2B sector,” another official said.
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Source: koreatimes
