BBM messaging application will soon be pre-installed on various Android devices
BBM will still remain at the Google Play Store as well
Earlier today, BlackBerry officially announced that the BBM messaging application will soon be pre-installed on a various smartphones running Android from leading OEMs.
According to the report, it will start next month and the preinstalled BBM will be set by leading OEMs in Africa, Middle East, Latin America, India and Indonesia and will include smart devices from Be, Brightstar, Celkon, EVERCOSS, IMO, Micromax, Mito, Snexian, Spice, TECNO, TiPhone and Zen.
Even though the BBM app will be preinstalled, it will still remain at the Google Play Store and it won’t be charged extra.
Unfortunately for BlackBerry, this move doesn’t guarantee that the BBM app will get on the top of the most popular messengers for Android users, so it’s too early for celebrating the victory. Furthermore, BlackBerry comments that the company is honoured to work with the leading Android smartphone manufacturers worldwide. Apparently, the company can’t wait to help the customers of those leading manufacturers to experience the preinstalled messenger.
At last, the company promised that the BBM app will keep on evolving so we can expect more from the messaging app in the near future. The company specified that the upcoming updates will launch specially for Android and iOS users, however a specific timeline hasn’t been announced yet. The only information we could get from the official report was some talk about future BBM Channels support that will connect the app users to various communities by interest, as well as support for Voice and Video calls.
In conclusion, preinstalling BBM on Android devices is not a bad move as many Android users from the mentioned regions will adopt the messaging app. For what it’s worth, BBM is indeed a great app and features everything that is expected from an application of its category- it gives privacy, it’s easy to use, it enables multiple chats, as well as the app allows message in progress notices in order to keep people active in their conversations.
Source: CrackBerry